ACTON SAS has developed and launched a new website that will enable customers to view its wide range of more than 15,000 items – with the ability to order in ‘one click’.
With more than 30 years of experience in stainless steel fasteners, supplying mainly the distributors of building and industrial supplies, ACTON offers an updated quality range of standard items. Via the new website users can consult ACTON’s complete range of fasteners and fixings in stock. The company is also planning on adding a new responsive catalogue that will be available at the end of 2018.
“As a company our priority is to provide a highly efficient service to customers,” explains Philippe Purgy, managing director at ACTON. “Through suggesting new ideas, and concepts for distribution needs of the future, we can stay competitive within the market.”
ACTON’s strategy is to observe the market for new trends and to then develop new items or ranges that meet the required standards – in partnership with its suppliers. “The market is always the guide,” states Philippe. “Over the last five years we have observed an evolution in the kind of material customers are requesting (A4, A4-80, etc); the type of recess head (TORX®, Pozidrive, Philipps, etc); different length requirements for products; as well as more interest in personalised packaging. As a business we have looked to develop our range to answer these needs, so that we can stay attentive to new markets and new opportunities.”
Philippe continues: “During the last decade the distributor’s role has increased within the global supply chain. Distributors have become the essential link between manufacturers and end users by providing additional services such as electronic data exchange, online website platforms, special packaging and ever shorter delivery times. As a business you need to evolve with the market through continuous improvement.”
An example of ACTON continuously improving is its plan to extend its warehouse by an additional 4,000m2. “We are looking to start the expansion by the end of 2018 or the start of 2019,” mentions Philippe. “This will help us increase or stock capability, as well as introduce some new logistic processes to help improve our service level.”
Will joined Fastener + Fixing Magazine in 2007 and over the last 15 years has experienced every facet of the fastener sector - interviewing key figures within the industry and visiting leading companies and exhibitions around the globe.
Will manages the content strategy across all platforms and is the guardian for the high editorial standards that the Magazine is renowned.
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