At the upcoming EISENWARENMESSE – International Hardware Fair Köln, which opens its doors in Köln, Germany, from 4th – 7th March 2018, visitors will be able to examine the innovations and new products of the hardware industry.
Approximately 2,700 exhibitors from over 50 countries will present the latest developments from the tools, industrial supply, fasteners and fixings, fittings, as well as home improvement segments over the course of four days. Over 80% of confirmed exhibitors will come from abroad.
In 2018, the ‘Tools’ segment will once again make up the core competence of the trade fair. Around 1,650 exhibitors including GEDORE Werkzeugfabrik GmbH, HAZET-WERK Hermann Zerver GmbH & Co KG, and Wera Werk Hermann Werner GmbH & Co KG will be presenting their innovations and latest developments from handheld tools through to machine tools in Halls 1 to 4 and in Hall 10.
Parallel to this, the ‘Industrial Supply’ segment will also be accommodated in Hall 4. Around 450 exhibitors are represented here in total. The offer of pneumatic tools, high-pressure cleaners, welding and soldering equipment, workshop equipment, shop and warehouse equipments, ladders and scaffolding, as well as everything on the theme of work protection, covers the entire industrial supply section.
The ‘Fasteners and Fixings/Fittings’ segment is once again the focus of Hall 5.2. In addition to 350 exhibitors – including Schäfer + Peters GmbH and Prebena Wilfried Bornemann GmbH & Co KG – new products and key themes focusing on the segment will also be presented and discussed in lectures and discussions on the ‘Forum Stage’.
As usual, the who’s who from the ‘Home Improvement’ segment will be meeting up at the stands of around 250 exhibitors in Hall 5.1 on all four days of the trade fair.
After an excellent premiere in 2016, the DIY Boulevard is entering its second round at EISENWARENMESSE. Once again, in cooperation with the manufacturers association, Haus & Garten e.V, Koelnmesse is offering the DIY suppliers this presentation area in the centre of Hall 5.1. ‘Innovations by the metre’ and ‘Shelf competence’ are aspects that occupy the DIY sector. The DIY Boulevard gives exhibitors the opportunity to present their competence and innovations in an authentic POS environment. The Boulevard is also flanked by the ‘Networking Area’ this year, which is used by the exhibiting suppliers for discussion purposes. The trend is moving in the direciton of a combination between shelves on the Boulevard facing actual stand area. Due to the high demand the Boulevard is not only fully booked, but has also been extended by 235 metres. Top players from the building, home and garden sector including ABUS KG August Bremicker Söhne, Burg-Wächter KG, fischer Deutschland, and Tesa SE, were already convinced by this format at the previous event and will be exhibiting on the DIY Boulevard once again. Newcomers include returnee exhibitors such as SPAX International GmbH & Co KG and MEM Bauchemie GmbH.
Key theme digitalisation
The EISENWARENMESSE – International Hardware Fair Köln is rounded off by networking events and a diversified event programme. An important theme here is the digitalisation of the society. This is a mega trend that will not stop at the gates of the hardware industry. Both the industry and trade are faced with big challenges because the increased networking brings both opportunities and risks with it. Manifold questions are arising and require creative solutions, new ideas and revised processes.
A ‘Start-up Village’ in Hall 5.1, which Koelnmesse will implement in cooperation with the European Federation of DIY Manufacturers (FEDIYMA) and with the support of Richard van Hooijdonk, trend scout and futurist from the Netherlands, will provide the exhibitors and trade visitors with first-hand answers and solutions based on their digital know-how. The direct contact between traditional companies and the ‘new starters’ is to make it easier for the start-ups to establish contacts and should serve to facilitate the networking with a view to future cooperations.
In cooperation with the future agency HAUTE INNOVATION from Berlin, EISENWARENMESSE – International Hardware Fair Köln 2018 is also presenting a special exhibition, as well as an event programme, focusing on additive production and spare part production. The exhibition provides an overview of the potential of additive production for DIY stores, the specialised trade and the online trade, the spare part production using additive production methods, as well as insights into new business models with 3D printing.
Furthermore, Koelnmesse is offering exhibitors an orientation, and information, on the theme of digitalisation in the scope of a ‘dSummit’. This will include a stage, where expert talks and lectures will be held, suppliers such as Amazon Business, Mercateo, Nexmart and Rakuten will also be exhibiting.
www.eisenwarenmesse.com
Will joined Fastener + Fixing Magazine in 2007 and over the last 15 years has experienced every facet of the fastener sector - interviewing key figures within the industry and visiting leading companies and exhibitions around the globe.
Will manages the content strategy across all platforms and is the guardian for the high editorial standards that the Magazine is renowned.
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