Continuity and innovation for Fast Trade 30 September 2020

Set-up in March 2020 just as the Covid-19 pandemic hit Italy, Fast Trade is an online fastener solution provider for the EMEA market. The platform was established as part of Fontana Gruppo, based on consolidated experience from Fontana Fasteners.

Fast Trade is strongly focused on building a solid partnership with customers through a wide range of catalogue products. As well as this, Fast Trade combines the opportunity to take advantage of bespoke services in the design of dedicated solutions – through support from a valuable team of professionals. Customers can also rely on an extensive distribution system throughout Europe, built through strategically distributed logistics locations and a comprehensive sales network, which guarantees competitiveness and ‘a perfect time’ to market.

“The European industrial market is highly dependent on Made in Italy. When Italy halted due to the Covid-19 pandemic, European production suffered a major setback. Even though in a complicated and diverse context, the synergy with which the various subsidiaries in Europe have connected has allowed us to balance the impact,” commented Jesus Herrera, general manager at Fast Trade. “In short, the Fast Trade team and organisation have stood the test, ensuring continuity for customers of all sizes and sectors, to which we’ve continued to offer the largest selection of products on the market.”

Speaking about the launch just as the Covid-19 pandemic hit, Jesus explains: “We had already started an online sales journey, but the impact of Covid-19 made us even more aware of the need to invest in eCommerce. The Fast Trade website was created precisely with the aim of making the customers’ experience of product choice, as well as purchase and management of the order, central. We will certainly continue in this direction, implementing services and opportunities for stakeholders. It is a credit to the industry to note that in this dramatic experience all Italian manufacturers and distributors have proven themselves up to the challenge of continuing to provide quality products and customer service as much as possible.”

Deputy Editor

Claire Aldridge Deputy Editor t: +44 (0) 1727 814 450

Biog

Having joined the magazine in 2012, Claire developed her knowledge of the industry through the numerous company visits, exhibitions and conferences she attended both in the UK and abroad.

Claire prides herself on keeping readers well informed and up to date with the latest industry news.